Pricing
We believe the only thing you should be focused on at the sale is the hammer. That’s why our pricing is straightforward with no surprises. You get the full power of our Unified Command Center for a flat monthly rate, plus a simple per-horse fee that scales only when you do. You’ll always know exactly what you’re paying for.
Base Subscription

$100 / Month
5 Core Users
10 GB of Data
Team Onboarding Training
Standard Support
(24/7 in app tech support, phone/in person support during business hours)
Core Features
$50 per entry
For pre-, live-, and post-sale phases
Sale Entries
Document Tracking with Digital Signature Collection
Digital Cards and AI-Powered Card Scanning
Repository Syncs
Automated Daily Sale Reports
Owner Portal with Live Sale Data
Unlimited Card Runner and Sales Clerk users
Standard Sale Support
Must have base subscription
( 4 days before sale until sale ends, from 7 am until the hammer falls)
FarmFolio
Must have base subscription
$250 / Month
Keep your farm organized with a centralized system for recording procedures, boarding information, mare teasing and breeding activity, health records, and day-to-day operational details.
Owner Portal with Live Horse Data
Unlimited Farm Manager users
Set Up Support
$500
Fixed Fee
Let us do the heavy lifting and get all your data into the system
Customizable Options
Make the system yours
Premium Support
$110
/ Month
Increase sale support hours from 5 am - 11 pm
Payment Processing
$25
/ Month
Branding Control
$200
/ Month
Unlimited Storage
$100
/ Month
Additional User
$15
/ Month
From day one, we believed that our success should directly fuel the well-being of the industry we love. We don't just work alongside thoroughbreds and the horse racing community; we strive to support them. That’s why we have pledged 5% of our annual pre-tax profits to non-profit organizations dedicated to thoroughbred aftercare and the tireless horsemen and women who make this sport possible. When you partner with us, you're helping support the heart of the industry.
